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Real World Strategy Notes
Lorman Distinguished Faculty MemberCertified Profit First Professional

Jon Neal On How To Win Back Lost Customers

I’m going to start with some tax info, because, well — ’tis the season. And after I get through this little bit, I’m going to help your business add some pretty easy revenue, if you are willing. And believe it or not, our calendar is getting full for the next few weeks. So if you […]

Jon Neal On The Demise Of “Needs-Based” Selling

I wrote some of this to my personal clients, but since you’re more in my “small business” zone, I wanted to make sure you saw it … because there have been a lot of rumblings over the past week or two that the economy is about to go under. My thoughts? That may be true, […]

Sales Methods: Jon Neal’s Key To Small Business Success

I write often to my business owner clients about their media intake — and the kinds of things we’re allowing in front of our eyes and ears so that we can remain sharp and focused on the kinds of things we need to be focused on as leaders. That’s certainly true of media intake, but […]

Jon Neal on Expert Predictions, and Reaching Your 2016 Financial Goals

I’ve received so many emails about New Year’s Resolutions, that I hereby resolve to ignore other people’s resolutions! But that doesn’t mean that it’s not a good idea to make a shift. In fact, now’s as good a time as any — probably better. My question: How can we serve you and your business in […]

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